Product strategy, development, and execution
Investment management
Behavioral finance and investment trends
Bob Hum is an Executive Managing Director and Head of Investment Product and Commercialization, where he leads product strategy, development, and commercialization across the firm’s investment platform. He oversees the end-to-end product lifecycle, drives business growth, and is responsible for investment product distribution across North America. Bob also leads the firm’s broker-dealer, SIDCO*, and oversees third-party investment partnerships, including the selection and management of strategies within the firm’s wealth platform.
He previously served as Managing Director and U.S. Head of Factor, Outcome and Alternative ETFs at BlackRock, where he led strategy, product development, and commercialization for the iShares U.S. Factor, Outcome, and Alternative ETF businesses. Earlier in his career, Bob was a senior research analyst and portfolio manager at Ladenburg Thalmann, managing over $2 billion in global multi-asset mutual funds and model portfolios. He began his career at VanEck Global, supporting ETF and mutual fund distribution to financial advisors.
Bob is a Chartered Alternative Investment Analyst and holds a bachelor’s degree in economics and business, along with a certificate in financial policy and analysis, from Lafayette College.
*SEI Investments Distribution Co (SIDCO) is a wholly owned subsidiary of SEI Investments Company (SEI)